Bearlyfy
Also known as Labubu
Bearlyfy has been attributed to over 70 cyber attacks targeting Russian companies since its emergence in January 2025, employing a custom Windows ransomware strain known as GenieLocker. The group operates with dual objectives of extortion and sabotage, utilizing a modified version of PolyVice and leveraging vulnerabilities in external services and applications for initial access. Analysis reveals overlaps with PhantomCore, indicating a pro-Ukrainian interest, while Bearlyfy's attacks are characterized by minimal preparation and a focus on immediate impact through data encryption and destruction. Approximately 20% of victims reportedly pay the ransom, with demands escalating to hundreds of thousands of dollars.
CVEs in recent coverage
No CVEs named alongside this actor in the last 90 days.
Recent victims
No leak-site posts on record for this group.
Recent activity
No posts or advisories have named this actor recently.
References
From the MISP threat-actor galaxy, MITRE ATT&CK and RansomLook (CC BY 4.0). Activity is any post or advisory Watch Floor collected that names the actor or one of its aliases.